[ 9.03.2010 | sumberide.com ]
Sometimes, some sites experience a site ranking downturn. Though a site ranking’s downturn is bad, you should not loose hope of not being able to get it back. Sometimes we really come across this situation. Why is that so? I had come up with two possible reasons which might cause a downturn in your site’s rankings.
1. Less Update, Less Reader Connection
Yes, when you blog, updating makes a great deal of effect on your rankings. I believe that somehow this is one cause why we haven’t been able to increase our ranking. Recently, we had not updated frequently because of some conflicts of schedules from some personal agendas, and from work. We are currently making a move on it now to settle these things out and be able to update more often. Why does updating less has a great effect on our ranking? Basically, that is because our readers would be loosing track from us since there is nothing new on our site. When we update our site, we are having an interaction with our readers. That way, we are telling them to always keep in touch for new updates in hand. And, if we won’t update, they won’t bother to check our site thus a possibility of loosing avid readers. Updating helps us develop trust and reliability. So, manage your time wisely. Always find time to be able to manage and update regularly. This don’t just go for you but for me as well.
2. Less Promotion, Less Link Building
Because of the conflict of schedule I haven’t have gotten the time to promote my recent posts. Promoting your posts helps you in building more links to your site thus helping you improve your site’s rankings. Even though you had updated your site regularly, poor promotion can still drag your site rankings down. As for our site’s case, we are currently finding ways and means to be able to manage the promotion of the site so as to ensure future readers and and be able build more links. But then, just a little warning, excessive link building is UnSEO. So beware.
We should be able to balance things up. Don’t just focus on promotion nor updating alone. It won’t do good if you chose one over the other. Don’t let your site ranking to be at risk. I’ve already learned this lesson and I hope to be able to keep this up not just for myself nor the site but for the readers as well.
source: articlesbase.com
